Mission Statement vs. Vision Statement
This week I was interview prepping a client, and she asked me to review the differences between a Mission Statement vs. Vision Statement.
This is such a great question.
Let's review the difference together.
Mission Statement: short summary of a person's or an organization’s core intention, purpose, & goal. Traditionally, this includes 2-3 sentences describing what the person or organization does and their key objectives.
Vision Statement: states the current and future objectives of an organization. It is intended to use as a guide to help the person or organization make decisions that align with its philosophy and declared mission statement
Your mission statement is the "what" and the "how" of your goals.
Your vision statement is the "how" in accomplishing the mission statement.
RX Ashlee Mission Statement is: to teach female healthcare professionals how to articulate their value, leverage their expertise, & stand out in a competitive marketplace.
RX Ashlee Vision Statement is: to be the go to career development brand & business that women in healthcare trust and turn to for career-related support.
For quick reference, here are 15 examples of mission and vision statements from highly successful businesses:
Tesla: To accelerate the world’s transition to sustainable energy.
Nike: Bring inspiration and innovation to every athlete* in the world. *If you have a body, you are an athlete.
MVMT: Style shouldn’t break the bank.
Warby Parker: To offer designer eyewear at a revolutionary price, while leading the way for socially conscious businesses.
Shopify: Make commerce better for everyone, so businesses can focus on what they do best: building and selling their products.
Patagonia: Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis.
IKEA: To create a better everyday life for the many people.
TED: Spread ideas.
Amazon: To be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online.
Southwest Airlines: To become the world’s most loved, most flown, and most profitable airline.
Google: To organize the world’s information and make it universally accessible and useful.
Asos: Become the world’s number-one destination for fashion-loving 20-somethings.
Loreal: To provide the best in cosmetics innovation to women and men around the world with respect for their diversity.
Bulletproof: Help people perform better, think faster, and live better.
Honest Tea: Create and promote great-tasting, healthy, organic beverages.
Just a quick note to say - Happy birthday to RX Ashlee!
To celebrate 3 years of service, I am offering a ONE-TIME $99 purchase for my bundle package which consists of all 3 online programs that I had personally created.
Check out More here --> RX Ashlee Bundle Package
When you purchase the bundle, you get immediate access to:
1. Career By Design Program - $699 value
2. Stand Out & Nail Your Interview - $249 value
3. Stand Out As an Expert on LinkedIn - $299 value
***All three programs for $99 ($1,247 value!)!***
Check out More here --> RX Ashlee Bundle Package
p.s. Offers ends on 2/13/2021.... This is a once & a year offer, don't miss it !!!
xx
Ashlee